Meet the Founder - Amanda Perez

Marketing should bring clarity, not create more confusion.

I’ve spent over a decade working in marketing, starting as a marketing specialist and growing into senior and executive-level roles. That experience shaped how I approach marketing today. Strategy, execution, and results have to work together, or marketing becomes noise.

Throughout my career, I saw the same pattern repeat itself. Businesses know marketing matters, but they’re often left piecing it together without clear direction. Websites are built without purpose. Content is created without alignment. SEO is mentioned but rarely understood. Over time, that lack of clarity leads to stalled growth.

Opal Marketing Agency was built to solve that.

Today, I partner with businesses that want a more intentional approach to marketing. My work focuses on building strong foundations first, including websites, branding, SEO, and digital visibility, so marketing decisions support where the business is headed.

Every engagement is hands-on and grounded in understanding the business before recommending solutions. I take time to explain the why behind decisions, outline clear next steps, and help clients understand how each part of their marketing ecosystem works together.

The goal is not to do more marketing. The goal is to do the right marketing, with clarity, confidence, and long-term growth in mind.